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Upstate of Mind

One wardrobe, wherever he is. City, upstate, or just in the upstate of mind.

UNTUCKit — Fall 2022
Role: Creative and Art Direction, Casting, Video and Edit Direction
Deliverables: Stills, Hero Video and Cutdowns 
Channels: Catalog, Retail, Paid Digital, Web, Email, and CRM

    • Creative + Art Direction: Devon Baverman

    • Photographer: Tom Schirmacher

    • DP + Editor: Nicholas Lattimore

    • Styling: Grant Woolhead

    • Hair + Makeup: Eric Polito

    • Props: Carrie Ashley Hill

    • Casting: Devon Baverman

    • Production Partner: Noted

    • Models: Arthur Kulkov, Jonathan Riley, Logan Stanton

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Motion

YouTube, Digital  — :30
Instagram Stories — :49

Catalog

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UNTUCKit — Made For Your Next Journey
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